AI-first strategy & business models for incumbents. AI powered senior advisory. Client-led. Expert-supported. Dialogue-based. Sprint-delivered.
Disruption is here
Why is it so difficult?
Disparate & legacy systems
Complex competitor dynamics
Constrained executive bandwidth & capacity
Constantly moving tech landscape
Internal resistance to change
Labour / social impact vs efficiency
Earnings focus & investor expectations
Sticky SaaS agreements
How does it work?
A lean, effective, client led and advisor-guided
process, delivered in sprints
Why this needs a new approach.
Founder
Per Lagerstrom
Ex-McKinsey partner & global leader
Non-executive Director
Senior advisor
Futurist & innovator
Venture builder & investor
BehaviorTech founder
Lots of friends across the world
Videos
Backed by the best
Examples from the curated panel, assembled for you.
John
Technologist
John has 20 years’ experience delivering complex product technology stacks in retail. He is also at the forefront on getting the full benefits from coding agents, building LLM ‘brains’ and architecting elastic platforms that integrate best-of-breed AI tools.
Anna
CMO
Anna has been a CMO for decades and has in-depth expertise across the marketing value chain. She is now a free agent working at the fore front of AI-first marketing, across research, analytics, AI, brand and content production.
Peter
CEO
Peter is the CEO of a mid-sized consumer facing business with a strong track record of delivering performance whilst transforming. Currently in the middle of executing a fundamental AI-first reconfiguration, where he is chasing new growth opportunities while simultaneously capturing productivity improvements
Andrew
Venture Builder
Andrew has successfully conceived and scaled technology businesses with AI at the core. He has developed a practical playbook for how to rapidly scale technology and platforms with minimum capex.
Andrew
CPO
Martin is an outstanding product developer and chief product officer, having collected invaluable experiences on what it takes to launch & sustain successful products and deliver growth.
Richard
Chairman
Richard chairs multiple Boards, has extensive private equity experience and knows what it takes to deliver complex transformation programs under extreme uncertainty.
John
AI Architect
Johan is a self-taught AI guru, living in a world of LLMs and algorithms. He has practical and in-depth experience on all aspects of analytics and is a skilled developer.
Alwyn
Retail Expert
Alwyn has spent 25 years deep in the bowels of a retail plc, running P&Ls, covering all key functions from supply chain to marketing and technology. He has a strong record of delivering on performance promises and on rapidly executing pivots. He has built a successful and substantial fintech business over the last few years.
Varied situations. Multiple contexts.
Retail
AI-first transformation
Insurance
Risk pricing and distribution model redesign
Human Resources
AI and science driven transformation
Financial Services
Next generation corporate venturing
Marketing
AI powered consumer research venture build
Start making strategic AI gains
Get in touch to find out more.
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